JAB Marketing logo
Data → Decisions → Growth

Turn marketing data into confident decisions.

JAB Marketing helps growth teams see clearly, move faster, and automate what matters. We specialize in Marketing Analytics, Data Integration, and Business Process optimization.

  • Senior operators, not interns
  • Tool‑agnostic, outcome‑driven
  • Security‑first delivery
Campaign ROI +23%
Attribution
Pipeline
Data Integrations CRM • MAP • Ads • Web • DB

Services

What we do — and do well

Hands‑on expertise across the data lifecycle: from collection and integration to analytics and process orchestration.

Marketing Analytics

  • Attribution & ROI dashboards
  • Funnel / cohort analysis
  • Experiment design & measurement

Data Integration

  • Connect CRM, MAP, web & ads
  • ELT pipelines & warehousing
  • Reverse ETL to activate data

Business Process

  • Lead-to-revenue optimization
  • Automation & QA guardrails
  • Playbooks and enablement
Average reporting time saved
-30–60%
Acquisition cost improvement
-10–25%
Sales cycle acceleration
+5–15%
Data freshness (SLA)
< 1 hour
*Illustrative ranges from recent client work; your mileage may vary without discovery.

Results

Selected work

A snapshot of how we solve real problems with measurable impact.

B2B SaaS | Attribution Rebuild

Problem: Paid spend scaled but pipeline visibility lagged; multi-touch confusion.

Solution: Unified web + ads + CRM into a warehouse and launched model-comparison dashboards.

Impact: Reduced CPA 18% and surfaced 2x more qualified ops in 90 days.

E‑commerce | Data Activation

Problem: Fragmented customer data blocked personalization across email and ads.

Solution: Built ELT to BigQuery and reverse ETL to ESP, powering lifecycle segments.

Impact: Lifted repeat purchase rate by 12% and AOV by 8% over a quarter.

Services | Process Orchestration

Problem: Leads stalled between marketing and sales; no SLA enforcement.

Solution: Defined MQL→SQL handoffs, automation and QA checks with alerting.

Impact: Cut speed‑to‑lead from 20h to 35min and increased close rate 9%.

How we work

A pragmatic, secure delivery model

Clear milestones, rapid iteration, and built‑in governance so your data stays trustworthy and your team stays focused.

  1. 01Discover

    Align on goals, KPIs, stakeholders and constraints in a focused workshop.

  2. 02Diagnose

    Audit data sources, tracking, models and processes. Map gaps and opportunities.

  3. 03Design

    Architect data flows, dashboards and workflows. Prioritize quick wins.

  4. 04Deliver

    Implement pipelines, configure tools, launch dashboards and playbooks.

  5. 05Drive

    Enable teams, monitor performance and iterate with monthly optimization.

Security & Privacy

SSO access, least‑privilege roles, code review, audit logging, and data minimization baked into delivery.

Modern Stack

Warehouse (BigQuery/Snowflake/Redshift), dbt/SQL, Fivetran/Airbyte, Hightouch/Segment, Looker/Power BI/MODE.

Quick Wins

Start with a 3–6 week engagement to unlock a measurable win, then expand with confidence.

About

Why JAB?

Boutique partner, senior attention. We slot in alongside your team, bringing the hands‑on experience to get from idea to impact.

Outcome‑driven

We measure success by business results, not deliverable count. Expect clarity, speed and accountability.

Tool‑agnostic

We work with your stack and constraints—no forced re‑platforming. If it adds value, we use it. If not, we don’t.

Enablement‑first

We leave your team stronger with documentation, playbooks and training so wins stick.

"JAB didn’t just build dashboards—they fixed our data and the way we worked. We make faster decisions now."

— Client lead, growth marketing (anonymized)

Get started

Tell us about your goals

Two options: email us or request a quick discovery call.

Prefer a quick call?

Pick a 20‑minute slot and we'll bring tailored ideas to the chat.

Open calendar
Quick audit

Free 30‑point analytics checklist to spot blind spots in minutes.

Integration map

We’ll sketch a light‑weight data flow from lead to revenue.